Noto

Designed a minimalist note taking app designed to support quiet self-reflection and personal growth

Role

Product Designer

Timeframe

April – June 2025

8 weeks

Instructed by

Bridget Weis

Team

David Robles

Elisha Jeon

Challenge

Break free from shallow, overly-templated note-taking apps and reimagine a journaling app that feels personal and reflective

Rethinking the note-taking experience.

"Messy, cluttered, not optimized, too much.” These were common frustrations voiced by 19 participants in our research study, when asked what their frustrations were with note-taking apps. The current paradigm of note-taking apps often rely on rigid templates and over-structured formats.

Elsiha and I were driven by a shared curiosity: What could the future of note-taking look like if it prioritized understanding over structure? We set out to explore a more human and intuitive approach to journaling.

The Concept

A note-taking app that captures your entries and turns them into snapshots of your growth, thoughts, and patterns

Turning everyday writing into self-understanding
Most journaling tools stop at storage — a place to dump thoughts and move on. We saw an opportunity to change that by creating a notebook that understands you. With AI, your daily entries — to-dos, mind dumps, passing thoughts — become more than just words. Noto uncovers patterns, habits, and recurring reflections to help you see who you are, and how you’re evolving.

Each session adds to a living snapshot of your mindset, which updates as you do. You can even revisit past personas by month to reflect on growth over time — a quiet mirror for your inner life.

The Result

A conceptual look of how we interact with AI and journaling

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Elisha Jeon © 2024

9.14.24